AJHSSR Journal – Page 373 – AJHSSR

AJHSSR Journal

December 17, 2020

The Role of Competitive Advantage in Mediating the Effect of Market Orientation on Marketing Performance

ABSTRACT : This study aims to explain the role of competitive advantage in mediating the influence of marketorientation on marketing performance. The research was conducted in […]
December 17, 2020

The Effect of Transformational Leadership on Employee Performance with Job Satisfaction as a Meditating Variable

ABSTRACT : This research is conducted at PT. Komodo Escape Prawara. The purpose of this study is toexamine the role of job satisfaction in mediating the […]
December 17, 2020

The Rise and Fall of Eastman Kodak: Looking Through Kodachrome Colored Glasses

ABSTRACT:Eastman Kodak is a truly iconic American brand. Established at the end of the nineteenth century,Kodak revolutionized the photography industry by letting every consumer have the […]
December 14, 2020

Strategic Knowledge Management versus Management of Strategic Knowledge

ABSTRACT:The knowledge management can be addressed according to various perspectives which allows thediscussion of specific types of knowledge: the strategic knowledge related to the formulation of […]