ABSTRACT :This studyaims to explain the role of lifestyle in moderating the influence of sales promotion andstore atmosphere on impulse buying of Starbuckscustomers. The studywasconducted in […]
ABSTRACT:Centuries have rolled down yet certain recognized human psychological problems have beenposing same challenges.The major problems could be owing to more than a dozen factors influencing […]
ABSTRACT : The current financial statement is an investor’s consideration to make a decision. One way of management to show good financial report, that is with […]
ABSTRACT: The purpose of this study is to explain the role of perceived quality in mediating the influence ofcountry of origin on purchase intention. The research […]