ABSTRACT : This research aims to determine the concept of performance, stage, and artistic in the BerhalaIsland Cultural Festival, Serdang Bedagai, North Sumatera, Indonesia. The theory used in this study is the formof presentation, cultural festivals, performing arts management. Based on the theoretical foundation thatexplains festivals, presentation, management are then presented and explained systematically to deepen orinterpret data specifically in order to answer all research questions. This research method uses a qualitativedescriptive method, namely by collecting it through interviews and then explaining and interpreting it. Datacollection techniques were carried out by field observations, Participatory Observations, interviews anddocumentation. The results of the study show that the Berhala Island Cultural Festival takes the concept ofnature of culture. This concept can be seen from the selection of the type of performances displayed as well asthe stage and artistic design. In the maritime culture festival on Berhala Island, several performances arepresented, including rituals of dzikirlaut, releasing turtles, art performances, pencaksilat attractions, and fashionshow.
KEYWORDS :Berhala Island, Cultural Festival, Outer Island, Indonesia