The Effect of Financing and Online Marketing on MSMEs Income Increasing at Intermoda Modern Market BSD City Tangerang Selatan – AJHSSR

The Effect of Financing and Online Marketing on MSMEs Income Increasing at Intermoda Modern Market BSD City Tangerang Selatan

The Effect of Financing and Online Marketing on MSMEs Income Increasing at Intermoda Modern Market BSD City Tangerang Selatan

ABSTRACT: This research aims to determine the effect of The Financing and Online Marketing On Msme Income Increasing in The Intermoda Modern Market BSD City Tangerang Selatan both partial and simultaneous. The research was conducted by quantitative using SEM factor analysis method, and the tools used SPSS and Amos 23. The object of analysis are MSMEs at Intermoda modern market BSD City Tangerang Selatan. The research design is single cross sectional with sample size of 100 respondents. The results indicate an positive significant effect of financing and Online Marketing On Msme Income Increasing in The Intermoda Modern Market BSD City Tangerang Selatan both partial and simultaneous.
KEY WORD: Financing; Online Marketing; Income Increasing