THE EFFECT OF LIQUIDITY, PROFITABILITY, AND COMPANY SIZE ON THE NATIONAL PRIVATE BANK STOCK RETURNS LISTED ON THE INDONESIA STOCK EXCHANGE – AJHSSR

THE EFFECT OF LIQUIDITY, PROFITABILITY, AND COMPANY SIZE ON THE NATIONAL PRIVATE BANK STOCK RETURNS LISTED ON THE INDONESIA STOCK EXCHANGE

THE EFFECT OF LIQUIDITY, PROFITABILITY, AND COMPANY SIZE ON THE NATIONAL PRIVATE BANK STOCK RETURNS LISTED ON THE INDONESIA STOCK EXCHANGE

ABSTRACT: This studyaims to explain the effect of liquidity, profitability, and company size onthe nationalprivatebank stock returnslisted on the Indonesia Stock Exchange. The studyisconducted on privatebank stockreturns. A sampleof 15 privatebanksobtained by purposivesampling techniques. Data processedusingmultiplelinearregression techniques. The results show thatliquidity has a positive but not significanteffect on bank stockreturns, profitability, and company size has a positive and significanteffect on the bank stock returns.

Keywords: liquidity, profitability, company size, stock returns