The Effect of Service Quality of Tourism Facilities on Visitors Satisfaction (Case Study: Panjang Island, Pulau Banyak District, Aceh Singkil Regency)

ABSTRACT:This study aims to analyze the influence of service quality of tourist facilities on visitor satisfaction at tourist destinations Panjang Island, Pulau Banyak District, Aceh Singkil Regency. This research is a quantitative descriptive type, collecting data using questionnaires and observation as well as studying the literature, the results of the research are measured using a Likert scale which is described and interpreted on a theoretical basis. The results of this study found that the service quality of Panjang Island tourism facilities was in the good category by influencing visitor satisfaction by 36.6% in the satisfied category which had implications for increasing the number of tourist visits each year.

KEYWORDS : Tour, Amenitas, Means, Visitors, Quality, Service, Satisfaction