ABSTRACT : This study aims to obtain empirical evidence of the effect of minimum investment capital,financial literacy level and family environment on students’ interest in investing in the Indonesian capitalmarket. The population in this study were active diploma and S-1 students at the Faculty of Economics andBusiness, Udayana University totaling 4784 students. The sampling method used in this study is non-probabilitysampling, namely the simple random sampling method. Determination of the number of samples used in thisstudy based on the calculation of the Slovin Method of 370 respondents. The analysis technique used in thisresearch is multiple linear regression analysis. Based on the results of the analysis, it was found that theminimum capital investment had a negative effect on student interest in investing, while the level of financialliteracy and family environment had a positive effect on students’ interest in investing in the Indonesian capitalmarket.
Keywords: Minimum Investment Capital, Financial Literacy Level, Family Environment, Investment Interest