The Impact of Community-Cultural Factors in Shaping Entrepreneurial Intentions among Youth in Bangladesh

ABSTRACT: Entrepreneurship is crucial for a nation’s development, as it directly impacts the economy and community growth. Studies on entrepreneurship have primarily focused on factors driving community and cultural entrepreneurship in developing nations, such as family, economic standing, educational background, religious beliefs, physical characteristics, surroundings, and customs. This research aims to examine various issues from a theoretical perspective, providing theoretical insights into entrepreneurial behaviors. The study focuses on business owners and entrepreneurs in Bangladesh, considering environmental, cultural, and community aspects. Secondary data was gathered through literature reviews and interviews with key informants. Qualitative and quantitative techniques were used to find pertinent data. Thirty interviews were conducted to efficiently complete data analysis. NVivo 12 software was used to generate word clouds, cluster analyses, and tree maps, revealing patterns and trends in the data. The importance of qualitative analysis was emphasized, and some qualitative data was employed to augment the quantitative analysis.

KEYWORDS: Entrepreneurship, Entrepreneurship Intention, Entrepreneurial Activity, Emergence of Entrepreneurship, Environment Factors, Community-Cultural Environment, Traditional Factors.