The Impact of the down stop of JCI on Investment Interest of the Milenial Generation in the 4.0 Revolution

ABSTRACT: This study aims to analyze the impact of the decrease in the Composite Stock Price Index (IHGS) on the investment interest of the millennial generation in the revolution. The COVID-19 pandemic has affected economic conditions, especially markets and industry this year. The Covid-19 pandemic had an impact on decreasing economic growth, decreased investment in the capital market, which was marked by the weakening of the Composite Stock Price Index on the Indonesia Stock Exchange. This study aims to analyze changes in the Composite Stock Price Index during the Covid-19 pandemic. The research method used is descriptive and verification methods with a qualitative approach. This Composite Stock Price Index affects the investment interest of investors in investing their capital in companies that are on the Indonesia Stock Exchange. However, in its development in recent years, the composite stock index has decreased. This has led to investors, one of whom is thinking back to investing in companies on the Indonesian stock exchange. This impact causes investors to decrease due to fluctuating share prices. However, this causes new investors to come to buy stocks which are currently plummeting. This is because stocks are a long-term instrument that will grow together with existing market values.

KEYWORDS: JCI, Revolution 4.0, Investment, Millennial, Pandemic Covid-19